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Thursday, July 16, 2026

Florida Men’s Fashion Week, DrevelmaN: The Grand Manifesto of Transformation, Identity, and the Art of Becoming

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Florida Men’s Fashion Week, DrevelmaN: The Grand Manifesto of Transformation, Identity, and the Art of Becoming
Photo Courtesy: Stanislav Kozub

On November 15–16, Florida Men’s Fashion Week (FMFW) returned for its third season, held at The Set in Miami, a creative hub known for its involvement in high-profile music videos, luxury brand activations, and modern design. This venue provided the perfect backdrop for a diverse lineup of menswear designers from around the globe, including Italy, Colombia, Kyrgyzstan, the United States, Ukraine, Germany, and Nigeria, showcasing a mix of cutting-edge fashion.

The event drew a crowd of nearly 1,000 attendees, including industry professionals and fashion enthusiasts, and saw participation from 25 designers and over 50 sponsors, cementing FMFW’s position as one of the fastest-growing menswear events in the U.S. The show featured an array of collections spanning menswear, streetwear, tailoring, avant-garde designs, and conceptual fashion from brands such as Luis Aponte, Kerron.R, La Magnetique, DrevelmaN, DOPE TAVIO, and more. Each designer shared their unique vision, contributing to a rich, global representation of modern masculinity in fashion.

FMFW’s commitment to emerging talent was also demonstrated by the high-quality beauty team behind the scenes. Hairstylists, makeup artists, brow designers, and beauty coordinators—including Alina Kuznevych, Dana Lekus, and others—ensured the flawless execution of the runway looks, enhancing the collections with their expertise and creativity.

A special presentation titled Fashion for the Future by Ilyssa W. Zacchei, featuring Hair Director Juan Alino and his styling team, added another layer of innovation to the event.

DrevelmaN, a brand that started twelve years ago in Russia, stood out as a beacon of individuality and transformation. Originally founded with the aim of expanding from a hairdressing career into a full-fledged beauty service, DrevelmaN evolved into a fashion brand rooted in personal expression. The founder’s journey was inspired by the struggles and victories of real people, with clothing acting as a tool for self-expression. DrevelmaN’s designs aim to break free from traditional fashion norms, offering distinctive clothing that allows wearers to embody their desired identities, moving away from conventional designs.

The opening moments of FMFW were just as memorable. Lillet Blooms & Events crafted an impressive floral curtain installation, while Psychotic London’s fragrances added a sensory dimension to the evening. DJ Atonik provided an exceptional soundtrack, setting the tone for the entire event. Additionally, painter Kateryna Mariien showcased her first-ever Miami exhibition, captivating guests with her artistic vision.

Throughout the week, FMFW expanded its reach with the launch of a podcast hosted by Roderick Ramirez, featuring discussions with designers on the evolution of menswear and the future of fashion.

At the end of the season, Ruslan Ev, FMFW’s Creative Director, and Valentina Varnavskaia, co-founder and producer, shared exciting news: FMFW is expanding internationally. The event will now be known as For Men’s Fashion Week, taking its global vision to new heights. The season’s operations were led by showrunner Arnel San Pedro, with marketing direction by Kate Fraser.

Visual storytelling was captured by FMFW’s official photographer, Stanislav Kozub, with video content produced by Instadives Production Company (https://instadives.com/). The event also had the support of various partners across the fashion, media, beauty, and lifestyle industries, including Nutree, Madshade, Edgar Entertainment, and others, ensuring the success of this groundbreaking season.

The event also had the support of various partners across the fashion, media, beauty, and lifestyle industries, including:

Nutree, Madshade, Plus1, Edgar Entertainment, Billion Dollar Beauty, Greek Joint, Shottys, Hexis MD, Lillet Blooms & Events, Botanik Cocktail Garden, ATIKA Wellness, Crevess USA, Leisure Hydration, Instadives, Art Picnic, Fashion for Futures, Art of Flora | Flowers Atelier, Psychotic London, Hot 100 Events, NOCCO USA, Vuga Media Group, Japanese Ice Cream Miami, Mister Global Cuba, STUNT Lifestyle, Gossip Stone TV, Kateryna Mariien, ATONIK, Simply POP, BodyBra, Vitamin Water, Mr Pibb, Lifeway Kefir, Leyker Productions, Askur, Helix7 Vodka, EatUp Events, La Tropical.

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