Co-retail space is a relatively new channel model where retailers share amenities, allowing multiple companies to each have an independent boutique under one roof while cutting additional costs that come with owning a freestanding store, co-sharing space is already an innovative solution for businesses all over the world. However, Stac Yagu takes it up a notch and elevates retail space sharing to cater to the upper-class market in Sunny Isles Beach, Florida with CoJewlrs.
CoJewlrs is a premium retail space shared by world-renowned luxury brands that sell different kinds of luxury items such as designer handbags, estate jewelry, diamonds, elegant timepieces and rare paintings. Located in Florida, CoJewlrs provides private boutique-style storefronts for its vendors. It also caters to resellers, who understand the importance of communication and privacy for sellers and buyers. Guests can relax in a modern and elegant lounge area and help themselves to a full-open bar where everyone can mingle, take their time, admire the various collections, and have a more enjoyable shopping experience overall.
CoJewlrs is able to optimize and reap the benefits of co-retailing without jeopardizing the prestigious position of its items, improving its customers’ total shopping experience. Retail space sharing is an uncommon setting for a store with clients on the affluent side of the market. To ensure that everyone has a wide range of options and can always discover something for themselves, the founder and his team house the boutiques with some of the best brands in the world, like Rarity Designs, Stella Gallerie, The Vault, Wrist Aficionado and many others. This gives their clients access to rare items that are appreciated over time.
The connections business owners and clients can form in CoJewlrs definitely encourage exploration and, eventually, expansion into B2B undertakings. In fact, the space nurtures relationships and explores new possibilities for partnerships in the luxury goods industry. Additionally, patrons can resell, trade, consign or service their precious goods while having the chance to also examine the other wonderful pieces in the store. Essentially, not only is this arrangement proving to be worthwhile for the businesses involved, but it also encourages community building which benefits the whole industry in the long run.
Stakes are higher for a business that chooses to market its products as luxury items. Brand image, customer service and even store appearance can greatly affect the marketability of a high-end product. These brands are always expected to consistently establish a reputable position in the upscale market. With these factors in mind, Stac Yagu maintains and works toward the realization of his innovative idea, expertly weaving through the ins and outs of business with his 20 impressive years in the industry. His experience has allowed him to recognize the need for a physical marketplace for high-end goods exchange that can give the level of privacy clients need in the traditional jewelry exchange setting, giving business owners a way to cut costs without sacrificing the elevated image of their brands. This project not only produced an exceptional and exciting experience for luxury brand owners and affluent clientele alike but also marked the beginning of a promising venture that has the potential to grow and expand in the future.
