By: Travis Mane
Yvonne Cano Image is making waves in color analysis and image consulting. Founded by Yvonne Cano, a certified Image Consultant with a Communications degree, the brand is dedicated to helping women regain their confidence through the power of color. With her rich experience working for fashion giants like Mango and Women’s Secret and her specialization in personal branding, Yvonne has transformed her passion into a thriving business. Her journey from a stay-at-home mom to a successful entrepreneur is the driving force behind her mission to empower women.
Launching on July 27th, 2024, Yvonne Cano Academy is set to introduce its first Color Analysis Certification for Entrepreneurs. This groundbreaking program covers color analysis techniques and offers in-depth business and marketing training. Students receive all the necessary materials upon enrollment, providing a comprehensive package to kickstart their careers in image consulting.
Yvonne’s personal story is one of resilience and transformation. Struggling with depression and anxiety, she realized a career change was essential for her well-being. Her love for fashion and beauty and her entrepreneurial spirit led to the creation of Yvonne Cano Image. “My goal is to bring confidence back into women’s lives,” she says. “I want to help other women discover the power of color analysis and become their own bosses.”
Balancing work and family has been a significant challenge for Yvonne. Starting her business from home with minimal investment allowed her to manage family time while pursuing her passion. “Finding suitable opportunities in the workforce was tough after spending years raising my kids,” Yvonne reflects. “I decided to create a job that gave me purpose and joy.”
Yvonne Cano Image stands out for several reasons. As a Latina, Yvonne is breaking barriers in a field that white women traditionally dominated. “Color analysis has become inclusive, allowing anyone to discover their best colors,” she explains. Her expertise in color analysis and personal branding and her commitment to empowering women make her a unique figure in the industry.
The Color Analysis Certification offered by Yvonne Cano Academy is designed for a broad audience. It caters to aspiring image consultants, hair stylists, boutique owners, makeup artists, retail workers, and anyone in the beauty and fashion industry looking to enhance their services. “Color analysis can improve self-esteem, confidence, and personal or business branding,” Yvonne notes. “It’s a valuable investment that pays off as soon as you start booking consultations.”
Yvonne’s dedication to her mission is evident in her many accomplishments. She holds a degree in Communications and an Image Consultant Certification and participated in Season 13 of The Blox, a reality show for entrepreneurs. She has also spoken at Latina women’s events organized by the Hispanic Chamber of Commerce and Empoderate Latina.
Sharing her personal journey, Yvonne reveals, “After meeting many women as an Image Consultant, I saw how often we neglect our image and self-care.” Her story of overcoming professional and personal challenges resonates with many. “I was once stuck in a rut, juggling motherhood and a desire for a fulfilling career,” she says. “I realized I could blend my passion for fashion and beauty with a career that gave me control over my time and income.”
Yvonne’s future vision for Yvonne Cano Image involves expanding into a global brand that offers diverse courses and certifications, particularly for women. Her goal is to open doors for women and minorities across the globe. “I aim to inspire others to delve into the world of color analysis,” she states.
As the launch of Yvonne Cano Academy draws near, excitement builds. With free master classes introducing the basics of color analysis and upcoming courses on styling and personal branding, the Academy aims to revolutionize the industry. Accessible online to English and Spanish speakers worldwide, Yvonne Cano Academy is set to change the landscape of color analysis and image consulting.
Yvonne Cano Image and Yvonne Cano Academy are more than businesses—they are movements aimed at empowerment and transformation. Under Yvonne’s leadership, the brand continues to innovate, offering solutions that resonate with authenticity and emotion. As they move forward, Yvonne Cano Image and Yvonne Cano Academy are poised to leave a lasting impact on the world of color analysis and image consulting, one transformative session at a time.
Published by: Martin De Juan
