EYE Clothing Co, the brainchild of Roberto Gonzalez, has come a long way from its humble beginnings in the trunk of a high school senior’s car. Now, with over 15 shows, fairs, and music festivals annually, alongside three thriving brick-and-mortar locations, EYE Clothing Co is making waves in the world of fashion, sports, and entertainment.
In the words of Roberto Gonzalez, the visionary behind EYE Clothing Co, “EYE believes that being conscious gives us the power to control the future not just for ourselves but for humanity. We want to help people find their vision because with a vision, you find direction, and with the direction, you find your purpose.”
EYE Clothing Co is not just a clothing line; it’s a movement born in The Great Pacific Northwest. The team comprises young dreamers and adventurers united by a shared vision to influence the world positively. The brand’s mission goes beyond fashion, aiming to inspire people to be conscious of their actions, proud of their origins, and find their unique vision and purpose in life.
“Our mission is the most important part of our story,” says Gonzalez. “Our mission is to spark the minds around us to be conscious of our actions and our thoughts but also be proud of where you are from.”
The essence of EYE Clothing Co lies in more than just its eye-catching designs. Gonzalez emphasizes, “We strive to be more than just ink on clothes. In our designs, you will find many meanings and inspirations that go deeper than what meets the EYE.”
EYE’s commitment to being a force for positive change extends beyond the fashion realm. They have joined forces with the One Tree Planted organization, a 501C3 non-profit based in Vermont, with a mission to contribute to global and local reforestation. For every dollar earned through EYE’s endeavors, one tree is planted.
One Tree Planted pools donations for each project and channels funds to reforestation partners worldwide, ensuring a tree survival rate of 80-90%. The choice of tree species and planting locations is carefully considered in collaboration with local communities, fostering sustainable growth and environmental impact. EYE Clothing Co urges its customers to join the movement, be part of the change, and make a difference with every purchase.Â
The collaboration with One Tree Planted is a reflection of EYE Clothing Co’s dedication to being the change they wish to see in the world. By supporting reforestation projects worldwide, they are actively contributing to environmental sustainability and fostering a greener future.
EYE Clothing Co doesn’t just celebrate fashion and environmental consciousness; it also honors passion, hard work, and the resilience of those pursuing their dreams. The brand pays tribute to individuals who understand the challenges of following a dream but refuse to give up.
“We honor passion and hard work. We honor those who know the difficulty of pursuing a dream but refuse to give up. We honor those who work with what they have and make the best of every situation. We celebrate those who are already successful and have earned every bit of their riches. Keep doing YOU and THINK BIG!” states the brand on its website.
EYE Clothing Co is more than a clothing brand; it’s a community that embraces diverse interests and passions. Whether you’re into sports, photography, or company and team building, EYE Clothing Co invites you to join the journey of personal development.
“We’re about influencing excellence and watching people be the best they can be, no matter what they do. From sports to photography to company and team building, we want YOU to join us down your path of personal development,” says Gonzalez.
EYE Clothing Co has established its presence with three vibrant store locations. Visit Longview, Vancouver Mall, and The Alignment Company to explore the latest collections, connect with like-minded individuals, and be part of a movement that transcends fashion.
EYE Clothing Co, under the leadership of Roberto Gonzalez, continues to soar to new heights, influencing not only the fashion industry but also making a positive impact on the environment and inspiring personal development. With a commitment to conscious thinking, vision, and purpose, EYE Clothing Co invites everyone to be part of a community that celebrates passion, hard work, and the journey to excellence.
Find out more about EYE Clothing Co by visiting their website and Instagram page.
