PR consultant, entrepreneur, public speaker, and author Dillon Kivo is a man of many talents. He has established himself as a trailblazer in his industry known for his business, Authority Titans, where he turns talking points into powerful PR opportunities that strengthen brand awareness, authority, and conversion rates for his clients. Today, with 1 million followers on Instagram and a new book called “The Authority Playbook: How to Become The #1 Authority in Your Niche”, Dillon is stepping up on what it means to be a leader and creating your digital authority in today’s PR world. And no, according to his Amazon-best selling book, it’s not enough to be just an “expert.”
More often than not, many aspiring leaders and entrepreneurs begin their entrepreneurial journey to becoming experts in any field they want. They start with training, certifications, and licenses while keeping up the momentum by putting things into practice and guaranteeing success for their clients. However, many fall short of expectations because they are trying to limit themselves on where they can go. After gaining enough experience, they stop innovating and hitting even better targets valuable for their business. In his book, Dillon carefully explains why this needs to change. If your goal is to succeed as a leader, you need to recalibrate your goals and set even higher standards than everyone else in the industry. This is what’s going to set you apart from the rest.
Like Dillon, who has helped brands create their digital authority and become respectable leaders in their field, he explains through his book that you don’t stop once you get the blueprint in place; you learn from everything and move forward from there.
True to his advice, Dillon has dedicated himself to understanding how the Digital World works and how people managed to leverage media in the pursuit of becoming an authority in one’s niche. He spent years trying out strategies, learning the ever-changing landscape of PR and media and relentlessly making sure he knew what works and what doesn’t. For Dillon, “you can never stop learning if you want to succeed,” he shares.
Entrepreneurs and business owners have to remember that there is no place in the business to remain comfortable and complacent. Like many successful entrepreneurs, they don’t just stop when they see themselves and their business succeed. Instead, this success fuels them even more, giving them the confidence to step up and become not just an expert but an authority in their field.
Now, it’s time to focus on going from being an “expert” to becoming an authority, which is available in Dillion’s new book.
“The Authority Playbook” is Dillon’s simple yet mold-breaking guide for everyone who does not want to be remembered as an “Average Joe.” It includes his personal experience and professional concepts broken down into elements. It is a must-read to learn how to obtain wealth, influence, and ultimately freedom – by becoming an authority and maintaining your status.
If you want to know more about Dillon Kivo’s new book, visit Amazon and get your copy.