By: Aman Jalan
The Los Angeles Tribune Film Division is making a powerful debut on the global stage, leveraging the brand’s long-standing legacy of inspiring millions with leadership and empowerment content. With decades of experience delivering transformative messages through summits, publications, and educational programs, the Tribune is now set to bring its mission to the big screen—taking storytelling to a new level of impact and inspiration.
Under the visionary leadership of Dawna Campbell, the division is assembling an all-star team of industry experts and thought leaders to create a slate of films that aim to inspire, empower, and transform audiences worldwide. Among the division’s key leaders is Rony Armas, a celebrated filmmaker whose work on Oscar-nominated projects adds extraordinary prestige and credibility. Armas, whose career spans decades of Hollywood excellence, sees the Tribune’s entry into film as groundbreaking. “This isn’t just about making movies—it’s about creating works of art that inspire and elevate humanity,” said Armas.
The division is also bolstered by the strategic brilliance of Alisha Magnus-Louis, the Los Angeles Tribune’s chief strategy officer. A Columbia University MBA and producer of several upcoming films, Magnus-Louis is pivotal in aligning creative vision with business execution. Her involvement underscores the Tribune’s commitment to excellence and innovation. “We’re not just creating films; we’re building a legacy that will amplify the Tribune’s global impact and inspire millions more,” Magnus-Louis stated.
The division’s marquee project, Pillars of Power, reunites renowned transformational leaders Joe Vitale, Marie Diamond, and John Assaraf—icons from The Secret. This highly anticipated documentary delves into timeless principles of success, abundance, and leadership, delivering a cinematic experience designed to inspire audiences while equipping them with practical tools for personal and professional growth.
In addition to Pillars of Power, the Tribune Film Division is developing a feature film that explores entrepreneurial resilience and a docuseries celebrating changemakers who are transforming their communities. Each project reflects the Tribune’s core mission of creating stories that uplift, empower, and drive meaningful change.
“Movies have the power to plant seeds of transformation,” said Campbell. “For years, the Los Angeles Tribune has impacted millions through its leadership programs and global reach. We’re taking that legacy to the big screen, combining cinematic artistry with the kind of thought leadership that changes lives.”
The buzz is already building as the division prepares for its worldwide promotional campaign. With its unique focus on leadership, empowerment, and personal growth, the Los Angeles Tribune Film Division is positioning itself as a leader in the next generation of transformational cinema.
“Cinema is the next frontier for the Los Angeles Tribune,” Magnus-Louis added. “This is our moment to redefine storytelling, expand our mission, and inspire a global audience with films that leave a lasting impact.”
With projects nearing completion, the Tribune invites leaders, changemakers, and visionaries to join its movement.
Through bold leadership, a team of Oscar-caliber talent, and an unwavering commitment to its mission, the Los Angeles Tribune Film Division is not just entering the film world—it’s reshaping it. This is not just a new chapter for the Tribune—it’s the start of an era that will transform how stories are told.
Published by: Khy Talara
