Aging changes skin. That is a fact. Skincare either changes it for the better or ends up doing more damage. This is why selective purchasing is essential for women, especially those over 40. 

With a myriad of skincare products available online and in stores, it gets harder to choose the ones for individual skin. In these cases, selecting products based on ingredients (like choosing Astaxanthin instead of Vitamin C for 6000x effect) is the most obvious line of action.   

For women over 40, skin needs respect, patience, and formulas that work without aggression. This is why Cathi Carrier formulated the Ageless Line, a line of products that provides skin with gentle, non-greasy formulas made for skin over 40. 

Cathi Carrier and The Story of Wrinkles: Respecting Every Skin’s Narrative 

Cathi Carrier is the founder of Purely Bella, a skincare line whose focus is entirely on making skincare work for you, not the other way around. She has spent more than three decades as a licensed esthetician. She has seen skin up close, in every stage of life. More importantly, she has seen women apologize for it. 

Cathi saw it happening repeatedly: again and again, women sat in her chair believing aging meant decline.

One client changed everything for Cathi. A retired teacher named Sarah walked in, convinced her skin was “awful.” However, Cathi saw something else. She saw a life written on the face in front of her, and years of care, work, and love. 

This is when the philosophical roots of Purely Bella were born. 

“At 52, after 30 years as an esthetician, I founded PURELY BELLA Skincare because my treatment room can only hold one person at a time, but this message needs to reach millions,” Carrier explains.

Purely Bella carries the message that aging is not something to fight but to support with the right tools.

Cathi Carrier’s Philosophy on Aging and Skin Health

Cathi’s approach rejects harsh chemicals, since they promise overnight results but cause long-term decline. Her focus stays on skin health over time.

Mainly, Cathi believes that:

• Skin does not need punishment to improve.
• Mature skin responds better to calm, consistent care.
• Confidence grows when skincare feels supportive, not corrective.

These ideas guide the Ageless Line. Each formula is designed for women 40+ who want visible improvement without irritation.

Furthermore, a portion of Purely Bella’s profits supports the Connecticut Cancer Foundation in honor of her father-in-law.

The Science Behind the Ageless Line Ingredients

Purely Bella’s Ageless Line is built around one very special ingredient: astaxanthin. It is a marine-based antioxidant sourced from Haematococcus pluvialis algae. Research shows it is 6,000 times more powerful than vitamin C.

Astaxanthin protects skin from oxidative stress caused by sun exposure, pollution, and daily wear. It works gently, which makes it suitable for sensitive and mature skin.

Important benefits supported by clinical studies include:

• Improved moisture retention and elasticity.
• Reduced appearance of fine lines over time.
• Support for skin barrier repair.
• Calmer skin with less redness.

Unlike ingredients that break skin down to force renewal, astaxanthin supports skin at a cellular level. It stays stable when exposed to light and air. It does not trigger irritation. That matters for aging skin.

Purely Bella pairs astaxanthin with peptides, ceramides, shea butter, and botanical oils. These ingredients work together to hydrate, firm, and strengthen the skin barrier. All products are cruelty-free and made in the USA.

The orange tint seen in some creams comes from the ingredient itself. It absorbs fully into the skin and leaves no residue.

Inside the Purely Bella Ageless Line

The Ageless Line focuses on building a healthy daily routine, which is quite simple and easy to manage. 

Products in the Ageless Line include:

• Dream Skin Night Cream: It is designed for overnight repair. Its deep hydration properties support a smoother texture by morning.
• Tight & Bright Peptide Eye Gel: It is lightweight and cooling, and helps reduce puffiness and refresh tired eyes.
• Serenity Cooling Mist: It is a calming mist for hydration and balance throughout the day.
• The Evening Ritual Set: This features a paired routine that supports nighttime recovery.

Each product is formulated with professional-grade formulas adapted for at-home use. They act as both moisturizer and treatment, reducing the need for layering too many products.

In Summary

Purely Bella’s Ageless Line reframes how aging skin is treated, moving it away from fear and toward care. Through Cathi Carrier’s years of experience, the brand delivers clean, professional-grade formulas that respect skin after 40.

The Ageless Line promises support, strength, and radiance. Women are ready to stop hiding from mirrors and start feeling at home in their skin. Cathi has arrived in time to save the day. 

Disclaimer: The information provided is not intended to diagnose, treat, or prevent any skin conditions. Always consult a dermatologist or skincare professional before making changes to your skincare routine or using new products.